Zombie Loyalists

Using Great Service to Create Rabid Fans

Peter Shankman reveals how to create a loyal, rabid customer base.

By Peter Shankman Read by Jason Huggins Business & Investing / Instructional / Nonfiction English, Unabridged 6h 34m Sell Sheet Also available on
Format Release Date List Price Your Price ISBN
1 MP3 CDs January 27, 2015 $19.99 $14.99 9781633795334 Add to Cart
6 Audio CDs January 27, 2015 $29.99 $19.99 9781633795297 Add to Cart
Description
							Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls “Zombie Loyalists,” fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue. Imagine an army of customers who will do your public relations, marketing and advertising, without being asked, each and every time they give you their money. These are Zombie Loyalists. They are ready to buy what you sell, respond to your email offers and demand that their friends to do the same. Looking at exceptional companies like the Ritz Carlton, Commerce Bank, and Starwood Hotels, as well as smaller businesses to turn their customers into Zombie Loyalists, he shows how you can create your own customer army.
Reviews

 "...offers a hilarious, astute, and ultimately practical guide ..." - Publishers Weekly