W. Earl Sasser Jr. is a Baker Foundation Professor at Harvard Business School and has been a member of the faculty there since 1969. Sasser developed the School's first course on the management of service operations in 1972.
Read by Wayne Shepherd
Creating Breakthroughs in Service Firms
How can companies design a strategy to compete with the fast-growing, complex service sector?
Released Mon Sep 14 00:00:00 UTC 2015