Jeff DeGraff

Jeff DeGraff, who has been dubbed the "Dean of Innovation," is an advisor to Fortune 500 companies-including General Electric, Coca-Cola, Google, and Mercedes-Benz-and he is a professor at the Ross School of Business at the University of Michigan. His books include Innovation You, Creativity at Work, and Leading Innovation. He has written for Inc., Fortune, and Psychology Today and has a regular segment on public radio called The Next Idea.

  • The Innovation Code

    By Jeff DeGraff and Staney DeGraff

    Read by Tom Dheere

    The Creative Power of Constructive Conflict

    Innovation comes from creative tension-not harmonious interaction.

    "The most undervalued element of innovation is tension. The push and pull between diverse perspectives has generated some of the world's most surprising breakthroughs. Jeff DeGraff shows how to stoke this kind of positive conflict among the Artists, Engineers, Sages, and Athletes in your organization." - Beth Comstock, Vice Chair, Business Innovations, General Electric

    Released August 7, 2017
    English, Unabridged